Blog

This post was originally published at my Linkedin blog: https://www.linkedin.com/pulse/lets-separate-hr-recruitment-altogether-tom-laine   I've been thinking about this a lot lately. Let's separate HR and recruitment altogether! I see plenty of reasons why we should consider separating these two functions. I mean, if we're going to have silos for different corporate functions anyway, let's separate these two. Why? Main reason: recruitment is externally focused, whereas HR is internally focused. They don't really have that much in common, do they? These two functions may be different sides of...

This post was originally published at LinkedIn, Nov 22, 2016, at https://www.linkedin.com/pulse/stop-employer-branding-start-employee-tom-laine   All kinds of organisations have been going crazy about employer branding the last few years. We've all seen the statistics and mantras - organisations need to build employer brand and make themselves more attractive to become the employer of choice when the war of talent really starts. Well, the war of talent is on-going, there's no beginning or end to it. All organisations should want to attract the best of...

This post was originally posted at LinkedIn, 15th November, 2016: https://www.linkedin.com/pulse/modern-recruiter-should-know-social-selling-tom-laine Modern recruiter needs to become a social selling specialist. Recruitment is very much an outwards oriented role. Recruiter is mostly focusing his actions towards external audiences, the potential candidates and applicants, rather than existing employees. Recruiter is selling the idea, that his employer is the most interesting company to work for, has the best employees, and has great career opportunities available for the best applicants. Recruiter is using sales and marketing tactics...

This post was originally posted at LinkedIn, October 31st, 2016: https://www.linkedin.com/pulse/your-employees-honeypot-tom-laine Why support your employees to build better online presence, help them update their LinkedIn profile or to let them write blog posts during office hours and share their knowledge (for free)? What if someone identifies them being as good as they are, and attracts them to change jobs, headhunt them from us? Standard questions and argument I've heard so many times during even the last few years. Or "Why build online presence...

This post has originally been published at LinkedIn, October 16th, 2016: https://www.linkedin.com/pulse/how-get-most-out-linkedin-pulse-secret-feeds-tom-laine I've been digging into the very core of LinkedIn Pulse lately, both for personal interest as well as trying to figure out how to get the most out of it business-wise. Here's a deep insight into LinkedIn Pulse with some really unique data. Many of the following statistics and figures are available for anyone to find, if you know what to look for and where. Some of the figures are not...

Want to order a training?